Sneakers of the Day: Adidas is trying to quell an international sh*tstorm after pics of its new JS Roundhouse Mids sneakers were posted to Facebook late last week. ”Got a sneaker game so hot you lock your kicks to your ankles?” asks the tagline.
Facebook commenters accused the shoes of being offensive to African-Americans because the shackles evoke imagery of slavery.
“Adidas, you should be ashamed of yourselves. The mockery of oppression that has not been overcome,” one Facebook user wrote.
“Slavery isn’t a fashion example,” said another. “Everyone involved in this show should be fired ASAP! This is the new reason I won’t buy any Adidas anymore!”
A spokeswoman for Adidas responded with a statement: ”Jeremy Scott is renowned as a designer whose style is quirky and lighthearted and his previous shoe designs for Adidas Originals have, for example, included panda heads and Mickey Mouse. Any suggestion that this is linked to slavery is untruthful.”
The shoes are due out in August.
UPDATE: Aaaand, the JS Roundhouse Mids have been canceled.
[fox]
People are so sensitive. And if you really want to end prejudice, stop making it the only thing you think about! If slavery is the first idea you jump to… come on, dude.
(Source: thedailywhat)
because no one in the history of the world has ever been in shackles except for slaves.
Adidas.
6/20 REPOST #Scenicville4evah
Slavery isn’t exactly what they remind me of…
Wth -__- I like them lol. Ppl are just overdramatic
^ Haha, I thought the same thing.
Those shoes actually looked cool thanks a lot SOCIETY
love ‘em. sorry my favorite sneaker junkie can’t get ‘em now :(
it also oppressive...wrap my watch around my wrist? This shit wasn’t about Slavery until...
ok should i feel bad that i think these look pretty fly
^ I don’t think it’s just the internet being butthurt this time, but yep.